Knowing what is in your pet's food and treats is important for both you and your four-legged friend. Below you will find common ingredients and their benefits to your pet's diet. Learn what ingredients will help your pet live a longer, happier and healthier life today.

ALFALFA: Contains trace minerals (zinc, iron, and manganese) and vitamins A and C to sustain well-being.
APPLES: Contains fiber and antioxidants. Naturally fat- and cholesterol -free and an excellent source of fiber.
ARGININE: Promotes growth, muscle building, healing and fat burning. Immune booster and cancer fighter.
BACTERIA CULTURES: Aid in digestion and reduce the occurrence of diarrhea. Colon and rectal heath.
BANANAS: Great source of Vitamin C. High potassium content, essential for regulating blood chemistry and improves carbohydrate metabolism. Joint support. Great energy source. High grade protein and excellent source of fiber. Helps maintain a healthy weight and keep energy levels high.
BARLEY: Good carbohydrate source for energy, Vitamin B, and fiber for colon health. Barley grass contains chlorophyll, fiber and phytochemicals essential for the treatment of arthritis, diabetes, kidney disease, liver disease, and cancer.
BEEF: A great protein source. Contains Vitamin B12, Vitamin B, selenium, zinc and iron.
BETA-CAROTENE: Precursor to Vitamin A, which is essential for normal growth development, reproduction, immune function, and vision. Also acts as an antioxidant and stabilizes free radicals.
BIOTIN: Is Vitamin H. Used for the metabolism of fats, carbohydrates and protein, and the formation of fatty acids.   Promotes the normal growth and well-being of sweat glands, nerve tissue, bone marrow, blood cells, skin, and hair.
BLUEBERRIES: Provide Vitamins A & C, potassium, and fiber. Super food that acts against bacteria and viruses. Has anti-aging properties.
BROCCOLI: Provide Vitamins A & C, calcium, and antioxidants.
BROWN RICE: natural whole grain rice. Provides essential B vitamins, minerals and fiber. A high-quality complex carbohydrate source for energy and colon health.
CALCIUM: Vital in the formation of strong bones and teeth. Promotes healthy muscle and tissue growth.
CANOLA OIL: Has high levels of polyunsaturated and monounsaturated fats. Unique ratio of 2 to 1 Omega 6 to Omega 3 fatty acids. Richest vegetable oil source for essential fatty acids. Helps increase circulation, reduce joint tenderness, and maintain a healthy immune system, skin and coat.
CAROB: Low in fat and calories. 80% protein and contains Vitamins A, B1, B2, B3, and D. High in calcium, phosphorous, potassium, magnesium, and iron.
CARROTS: Provide anti-oxidants and phytochemicals, vitamins, and minerals. High in Vitamin A and carotenoids, providing protection against cancer-causing free radicals.
CHICKEN: A highly digestible protein source providing essential amino acids, fatty acids, zinc, iron, phosphorous, magnesium, riboflavin, thiamin, and niacin-- for muscle development, energy and coat condition. Low in fat, calories and cholesterol.
Chicken Fat is a high quality fat source providing essential fatty acids. It is high in linoleic acid (Omega 6 fatty acid) associated with a healthy skin and coat.
Chicken Meal is a highly digestible protein source produced by cooking chicken at high temperatures, extracting the fat, and drying the meat residue. It is naturally stabilized with mixed tocopherols and rosemary to preserve freshness.
CHLOROPHYLL: The substance that makes plants green. Enhances life and healing at the cellular level. Have anti-inflammatory and antioxidant properties. Stimulates the renewal of RNA and DNA, making it useful in the treatment of degenerative diseases in the reversal of aging.
CHONDROITIN: Important aid for hip dysplasia and arthritis. Complementary function with glucosamine. Glucosamine builds collagen, and chondroitin protects cartilage form breaking down and ensures the joints have enough fluid to provide optimum mobility and flexibility.
CINNAMON: Excellent source of the trace mineral manganese and a good source of dietary fiber, iron, and calcium. An alternative to traditional food preservatives.
COD LIVER OIL: Increases energy, enhances concentration, and helps prevent heart disease and cancer. Excellent for pregnant pets, reducing premature birth, low birth weight, and other complications. Natural source of omega-3 fatty acids.
CRANBERRIES: Contributes to urinary tract and bladder health by providing acids that act as antioxidants and prevent the spread of bacterial infections in the urinary tract.
EGG: Source of high-quality protein and fatty acids, including arachidonic and Omega 6. Provides all the essential amino acids contributing to growth and muscle development. Associated with a healthy skin and coat.
ESSENTIAL FATTY ACIDS (EFA'S): Omega 3 and Omega 6 fatty acids. Benefits skin, heart, eyes, and immune system.
FISH: An excellent source of protein and omega fatty acids that help the skin and coat, growth and development.
FLAXSEED: Flaxseed oil is the richest source of essential Omega 3 fatty acids. Anti-inflammatory. Helps with arthritis and cancer prevention. A great fiber source that aids in digestion. Omega 3 & 6 fatty acids promote a healthy skin and coat.
FOLIC ACID: Necessary for the metabolism of amino acids and the production of red blood cells, hormones, and antibodies.
GARLIC: Rich in protein, vitamins A, B, and C, and essential minerals, including calcium, magnesium, potassium, iron, and selenium. Antioxidant that helps to thin the blood, strengthen the heart, and maintain good circulation. Contains a natural antibiotic and antiseptic. Helps to prevent cancer. Helps control intestinal parasites, including tapeworms, roundworms, hookworms, and fleas. Also an excellent antifungal agent.
GINGER: Promotes digestive health, stimulates the immune system, and helps with arthritis. Anti-nausea.
GLUCOSAMINE: Arthritis prevention. Maintains connective tissue, tendons, ligaments, and cartilage.
HONEY: Great energy source and has antibiotic and healing properties. Contains B-complex vitamins.
KELP: A good source of essential vitamins and minerals (including iodine. It is a good antioxidant and beneficial in cancer prevention.
LAMB: A highly digestible protein source providing essential amino acids, fatty acids, vitamins and minerals for muscle development, energy, and coat condition.
Lamb Meal is a highly digestible protein source produced by cooking lamb at high temperatures, extracting the fat and drying the meat residue. It is naturally stabilized with mixed tocopherols and rosemary to preserve freshness.
L-CARNITINE: An amino acid that increases fat metabolism, lowers cholesterol and triglyceride levels. Also promotes endurance.
LECITHIN: Rich in choline and necessary for proper functioning of the skin, liver, brain, and nervous system. Also helps in the digestion and emulsification of fats.
LENTILS: Rich in B-vitamins and protein. Rich in fiber to promote a healthy heart and lower cholesterol.
LYSINE: Necessary for proper growth and bone development. Aids in the production of antibodies, hormones and enzymes. Also aids in collagen formation and tissue repair.
MANGANESE: An essential mineral for normal growth and development. Aids in carbohydrate metabolism, promotes nerve function, aids in the formation of connective tissue, and is involved in the antioxidation process.
MIXED TOCOPHEROLS: An excellent source of Vitamin E. A powerful antioxidant to protect against cell damage from cancer-causing free radicals. Helps maintain normal heart and joint function.
MOLASSES: Energizing and mineral dense, it is an excellent source of copper, manganese, potassium, magnesium, calcium, and iron.
NIACIN: Vitamin B3. Essential for healthy nerves and skin. Important in the metabolism of carbohydrates, proteins, and fats. Reduces cholesterol and triglycerides in the blood. Central nervous system and GI health.
OATMEAL: An excellent carbohydrate source for energy. A high-quality grain source that is rich in B vitamins. Protects against heart disease, diabetes and cancer, as well as to lower cholesterol and maintain proper levels of blood sugar.
PARSLEY: An herb associated with reducing urinary tract inflammation. Aids in digestion and increases renal function to help the body dispose of excessive fluid by increasing urine production. Also contains Vitamin A and C, antioxidants.
PEANUT BUTTER: An excellent source of protein and vitamins E and H. Promotes a healthy skin and coat. Good source of niacin, folate and magnesium. Rich in antioxidants.
PEAS: A good source of protein and vitamin A. Packed with fiber to help manage cholesterol and blood sugar. Good source of potassium.
POTASSIUM: Important for a healthy nervous system and a regular heart rhythm. Aids in proper muscle contraction and maintaining a stable blood pressure.
POTATOES: Provide B vitamins, carbohydrates, Vitamin C, potassium, iron and magnesium.
PUMPKIN: Great source of digestible fiber. Improves the movement of food through the intestines.
RIBOFLAVIN: Vitamin B2. Aids in energy production and the metabolism of carbohydrates and fats. Promotes healthy skin and good vision, and may help with cataracts. Protects against drug toxicity and environmental chemicals.
ROSEMARY: An excellent and natural spice known to help protect against cancer. A natural digestive aid and gas reliever. Sharpens brain function and combats fatigue. High concentration of antioxidants. Beneficial for the heart, liver, and eyes. Helps improve hair and coat quality. Stimulates appetite.
RYE: A grain providing high-quality carbohydrates for energy.
SAFFLOWER OIL: Enriched with Vitamin E, which is a powerful antioxidant and acts as a natural preservative.
SALMON: Excellent source of protein and omega fatty acids that help skin and coat, growth and development.
SEA SALT: A natural form of salt obtained from processing seawater. A supplement for sodium and chloride, essential nutrients and electrolytes required by dogs and cats. Helps regulate water balance in the body. Aids muscle contraction and nerve transmission and regulates the body's acid balance.
SELENIUM: This trace mineral is essential to immune response and normal functioning of the heart muscle and thyroid gland. Helps reduce the risk of cancer and highly recommended for cats with feline leukemia.
SOYBEAN OIL: has Omega 3 fatty acids and Vitamin E. Defends against cell damage, cancers, heart disease, cataracts, premature aging, and arthritis. Zero trans fat, low in saturated fat, high in poly- and monounsaturated fats. Lowers the risk of heart disease.
SPINACH: Contains at least 13 different flavonoid compounds that function as anti-oxidants and cancer-fighting agents. Excellent source of Vitamins K, C and A. Reduces the effects of age-related brain decline.  
SPIRULINA: Blue-green algae that contains B-complex vitamins, beta-carotene, linoleic acid, iron, and protein. Improves immunity and colon track health.
SUNFLOWER OIL: Excellent source of Omega 6 fatty acids and linoleic acid. Associated with skin and coat health.
SWEET POTATOES: Excellent source of potassium, B vitamins, and beta-carotene. Provides phyto-chemicals and carotenoids as antioxidants. Natural protection against cancer-causing free radicals.
TAURINE: An amino acid. Associated with growth, eye health, and cardiac health.
THIAMINE: Vitamin B1. Essential for the metabolism of carbohydrates and protein. Important for a healthy nervous system, mucous membranes, muscles and heart. Promotes normal growth and development.
TOMATO: Excellent source of soluble fiber and rich in antioxidants.
TUNA: An excellent source of protein and omega fatty acids that help skin and coat, and aid in the growth and development of the nervous system.
TURKEY: Excellent source of protein. Rich in calcium, potassium, B vitamins, niacin, iron and zinc which provide energy and overall health. Low in cholesterol and easy to digest.
TURMERIC: An herb associated with aiding in digestion. Helps digest fat and stimulate the flow of bile.
VITAMIN A: Essential for healthy bones, teeth, hair, skin, eyes, and mucous membranes. An oil soluble vitamin important to the immune system, especially for respiratory infections. Helps with sight.
VITAMIN B12: Necessary for growth. Known to treat nerve damage and anemia. Necessary for the normal processing of carbohydrates, proteins, and fat.
VITAMIN C: A potent antioxidant and immune booster. Helps prevent bacterial, viral, and degenerative diseases such as arthritis, diabetes, auto immune disease, and cancer.
VITAMIN D: Promotes healthy skin, bone, connective tissue, and the heart. Necessary for the proper absorption and utilization of calcium and phosphorous.
VITAMIN E: A potent antioxidant that helps to improve circulation and cardiac output.
WHEAT GERM OIL: Rich source of Vitamin E. Antioxidants help fight free radicals from damaging nerve cells. Strengthens muscles, promotes healthy eye function, and improves vital organs such as the heart and lungs.
YELLOW SQUASH: Rich in Vitamin A & C and calcium.
YOGURT: Yogurt with live cultures has beneficial bacteria. Good source of calcium in a form that is readily absorbed by the body. Lowers cholesterol, boosts the immune system, and kills bacteria that cause ulcers and gastritis. Combats deadly salmonella bacteria. Promotes fat loss and aids in the retention of lean muscle mass.
YUCCA: Known to have anti-inflammatory effects on tendons and joint cartilage. Known to be beneficial for anemia, heart, skin, eyes, and protect against cancer.
ZINC: An essential mineral important in maintaining healthy skin, hair, and mucous membranes. Has antioxidant properties, maintains normal taste and sense of smell, aids in healing and promoting a healthy immune system. Helps synthesize DNA and RNA and promotes normal growth and development.
ZUCCHINI: Very low in calories and a good source of Vitamin C and manganese.


Sources: & The Whole Pet Diet (2006) by Andi Brown